Find the sponsorship that best fits your organization's goals
Increase Your Brand Impact at the Canadian Business Travel Event of the Year
Sponsor and give your organization the best opportunity to connect with the business travel community.
Don’t miss out on making an impression across the 3-day event and explore how sponsorship can help your organization expand its network, increase lead generation efforts, enhance branding opportunities, and make an impact at the Canadian business travel event of the year.
Engage this select group of business travel professionals and join GBTA as a sponsor of the GBTA Canada Conference 2024 in Toronto. Contact our sponsorship team with any questions.
Increase Your Brand Impact at the Canadian Business Travel Event of the Year
Don’t miss out on making an impression across the 3-day event and explore how sponsorship can help your organization expand its network, increase lead generation efforts, enhance branding opportunities, and make an impact at the Canadian business travel event of the year.
Engage this select group of business travel professionals and join GBTA as a sponsor of the GBTA Canada Conference 2025 in Toronto.
Contact our sponsorship team with any questions.
Premium Sponsorships
| Deliverable | Platinum Sponsor $28,000 CAD | Gold Sponsor $23,000 CAD | Silver Sponsor $19,000 CAD |
| Complimentary Supplier registrations to be redeemed by Tuesday, April 1. | 8 | 6 | 4 |
| Complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable). | 10 | 8 | 6 |
| Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners. | ✔ | ✔ | ✔ |
| All-attendee registration list distributed four (4) times.** | ✔ | ✔ | ✔ |
| VIP table at all Main Stage sessions (8 people per table). | 3 | 2 | 1 |
| GBTA Remarketing ad (30 days) for Canadian Market. | ✔ | ✔ | |
| Video commercial (60-second max) to play on Main Stage. | ✔ | ✔ | |
| Website banner ad on gbta.org and GBTA Hub – one (1) creative allowed per month. | 3 months | ||
| 90-second introduction on Main Stage (may be used for video commercial (30-second max), speech and/or presentation). | ✔ |
*If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest sponsor level tier purchased.
**Distribution of All-attendee registration list will be provided four (4) times:
6 weeks prior – March 18 (Name, title, company, city)
4 weeks prior – April 1 (Name, title, company, city)
2 weeks prior – April 15 (Name, title, company, city, email)
1 week post – May 6 (Name, title, company, city, email)
Subject to PIPEDA, GDPR Compliance and GBTA Terms & Conditions
Platinum Sponsor Recognition Example
Networking Lounge Example
Main Stage Recognition Example
Water Bottle Sponsor Example
Registration Desk Example
Broadcast Studio Example
Brand Awareness
Registration Sponsor
$15,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Four (4) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Logo recognition along the front of the registration counters.
- Logo recognition at the footer of the registration website during the registration process and in confirmation email sent to registered attendees
- Option for on-site Registration staff to wear one Sponsor logo item on-site (scarf/button/etc provided by Sponsor). Subject to GBTA Approval.
GBTA Zone Sponsor
$8,000 CAD
- Two (2) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Two (2) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- One (1) push notification on the mobile app during GBTA Canada Conference promoting the GBTA Zone.
- Opportunity to enhance GBTA Zone with a sponsor-conducted activity or event engagement item, subject to GBTA approval.
- Logo recognition in GBTA Zone in foyer.
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
Lanyard Sponsor
$12,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Three (3) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Sponsor is responsible for production and shipping costs of the double-clip lanyards. Quantity to be confirmed by GBTA.
Networking Lounge A Sponsor
$12,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Four (4) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Logo recognition on branded lounge in high-traffic area for attendees to network. Lounge branding coordinated by GBTA.
- Opportunity to place a sustainable giveaway in lounge area. Recommended quantity to be provided by GBTA.
Networking Lounge B Sponsor
$12,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Four (4) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Logo recognition on branded lounge in high-traffic area for attendees to network. Lounge branding coordinated by GBTA.
- Opportunity to place a sustainable giveaway in lounge area. Recommended quantity to be provided by GBTA.
Water Bottle Sponsor
$12,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Three (3) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Custom signage on water bottle tables promoting use of water bottles during the conference.
- Verbal mention and logo recognition on Main Stage in reference to water bottles.
- Sponsor to provide branded water bottles, distributed to conference attendees. Quantity to be discussed with GBTA.
Brand Experience
Big Night Out Sponsor
$28,000 CAD
- Four (4) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Six (6) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Logo recognition on on-site signage/slides at Big Night Out, provided by GBTA.
- Logo recognition in email to all attendees announcing the Big Night Out.
- Sponsor logo on the GBTA created Big Night Out Poster, used for marketing purposes pre-event.
- Two (2) minute speaking opportunity on Main Stage (may be used for video commercial (60-second max), speech and/or presentation).
- Sponsor may provide additional branding to be displayed at the Big Night Out. To be discussed with GBTA.
- Verbal mention and logo recognition on Main Stage in reference to Big Night Out.
- Opportunity to include a prize draw for Big Night Out. Sponsor is required to contribute a prize in order for drawing to take place.
- Opportunity to enhance Big Night Out theme with a sponsor-conducted activity or event engagement item, subject to GBTA approval.
Broadcast Studio Sponsor
$15,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Four (4) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Logo recognition on one (1) HTML email blast to registered attendees post-conference promoting viewership of all Broadcast Studio interviews.
- Logo recognition on two (2) pop-ups, one (1) floor decal, and top and tail of every video interview.
Connect First Sponsor
$10,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Four (4) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Three (3) minute speaking opportunity at Welcome and Networking (may be used for video commercial (60-second max), speech and/or presentation).
- Logo recognition on on-site signage/slides at Welcome and Networking, provided by GBTA.
- Verbal mention and logo recognition on Main Stage in reference to Connect First.
- Opportunity to place a giveaway on attendee chairs at Welcome and Networking. Recommended quantity to be provided by GBTA.
Signature Sponsor
$65,000 CAD
- Ten (10) complimentary Supplier registration to be redeemed by Tuesday, April 1.
- Fourteen (14) complimentary Buyer registration to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- 3-month banner ad placement on gbta.org and GBTA Hub (one creative allowed per month).
- 30-day GBTA Remarketing ad campaign targeting the Canadian market.
- Logo recognition on one (1) HTML email blast to registered attendees post-conference promoting Buyer-focused conference elements.
- Ten (10) minute speaking opportunity at Buyers Lunch (may be used for video commercial (60-second max), speech and/or presentation).
- Three (3) minute speaking opportunity at Buyers Breakfast (may be used for video commercial (60-second max), speech and/or presentation).
- Logo recognition on on-site signage/slides at Buyers Breakfast, provided by GBTA.
- Logo recognition on on-site signage/slides at Buyers Lunch, provided by GBTA.
- Seating for ten (10) sponsor representatives designating one (1) representative per table at Buyers Lunch.
- Sponsor may provide two (2) pop-up banners to be displayed in the breakfast area for the Buyers Breakfast.
- Sponsor may provide two (2) pop-up banners to be displayed in the coffee area for the Buyer-Only Direct Talk Session.
- GBTA to provide signage recognizing sponsor of the Buyer-Only Direct Talk Session with Sponsored Coffee Break.
- Opportunity to place a giveaway on attendee chairs at Buyers Lunch. Recommended quantity to be provided by GBTA.
Digital Brand Awareness
GetPica Photo Feed Sponsor
$15,000 CAD
- Two (2) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- 30-second advertisement or message at the top of the GetPica Photo Feed to promote your brand presence at GBTA Canada Conference.
- Logo recognition on signage near registration with QR code to download GetPica app.
- Logo recognition of GetPica experience in the "Know Before You Go" and "Post-Event Wrap-Up" email to attendees.
- Logo will appear inside the GetPica app at top of photo feed and on co-branded banner at the bottom of uploaded photos.
- One (1) Daily News Brief (DNB) Banner ad.
- Verbal mention and logo recognition on Main Stage in reference to mobile app.
- Post-event usage report.
- The photo feed will remain live for 12 months after the event providing post-event branding.
On Demand Sponsor
$15,000 CAD
- Four (4) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Six (6) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Logo recognition on GBTA On Demand video top and tail, and on one (1) HTML email blast announcing the availability of On Demand.
- On Demand will be accessible to all event registrants via the mobile app post-event for approximately 3 months, then moved to GBTA HUB for members only.
Mobile App Sponsor
$17,500 CAD
- Four (4) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Four (4) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- 90-second speaking opportunity on Main Stage (may be used for video commercial (30-second max), speech and/or presentation).
- Video commercial (60-second max) to play on Main Stage.
- Two (2) push notifications on the mobile app during GBTA Conference.
- Custom card with click-through link on main navigation page of the mobile app and Attendee Hub.
- Custom graphic to appear on the welcome splash screen of the mobile app each time the app is opened.
- Verbal mention and logo recognition on Main Stage in reference to mobile app.
- Logo recognition in email to all attendees announcing the mobile app is live.
- On Demand will be accessible to all event registrants via the mobile app post-event for approximately 3 months, then moved to GBTA HUB for members only.
- Post-event usage report.
- The mobile app will be made available for iOS and Android via the Apple App Store or the Google Play Store and there is an Attendee Hub desktop version to accompany the app.
Mobile App Push Notification
$750 CAD
- One (1) push notifications on the mobile app during GBTA Conference.
Thought Leadership & Event Sponsorship
Main Stage Sponsor
$20,000 CAD
- Four (4) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Six (6) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Two (2) VIP tables at sponsored Keynote Main Stage session (8 people per table).
- 90-second speaking opportunity on Main Stage (may be used for video commercial (30-second max), speech and/or presentation).
- Logo recognition as the official sponsor of featured speakers in email announcement of Main Stage and applicable communication.
- Video commercial (60-second max) to play on Main Stage.
Global Leaders Reception Sponsor
$8,000 CAD
- Two (2) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Two (2) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Ten (10) Invitations to the reception for supplier staff or buyers.
- Three (3) minute welcome remarks at Global Leaders Reception (may be used for video commercial (60-second max), speech and/or presentation).
- Verbal mention and logo recognition on stage at the Global Leaders Reception.
- Logo recognition on invitations for the Global Leaders Reception.
- Sponsor may provide up to four (4) pop-up banners to be displayed at Opening Reception.
- Opportunity to include a prize draw for Global Leaders Reception. Sponsor is required to contribute a prize in order for drawing to take place.
- Opportunity to provide branded giveaways or gift bags during Global Leaders Reception. Recommended quantity to be provided by GBTA.
Lunch Main Stage Keynote Sponsorship
$30,000 CAD
- Four (4) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Six (6) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Two (2) VIP tables at sponsored Keynote Main Stage session (8 people per table).
- 90-second speaking opportunity on Main Stage (may be used for video commercial (30-second max), speech and/or presentation).
- Logo recognition as the official sponsor of featured speakers in email announcement of Main Stage and applicable communication.
- Video commercial (60-second max) to play on Main Stage.
Opening Reception Sponsor
$15,000 CAD
- Three (3) complimentary Supplier registrations to be redeemed by Tuesday, April 1.
- Four (4) complimentary Buyer registrations to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Sponsor may provide up to six (6) pop-up banners to be displayed at Opening Reception.
- Logo recognition in promotion of Opening Reception.
- Verbal mention of sponsor during Opening Reception.
- Opportunity to include a prize draw for Opening Reception. Sponsor is required to contribute a prize in order for drawing to take place.
- Opportunity to enhance Opening Reception with a sponsor-conducted activity or event engagement item, subject to GBTA approval.
Networking Sessions
Day One Coffee Break – Afternoon
$5,000 CAD
- One (1) complimentary Supplier registration to be redeemed by Tuesday, April 1.
- One (1) complimentary Buyer registration to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Sponsor may provide one (1) pop-up banners to be displayed in the coffee area.
- GBTA to provide signage recognizing sponsor of the coffee break.
Day Two Coffee Breaks – Morning and Afternoon
$8,500 CAD
- One (1) complimentary Supplier registration to be redeemed by Tuesday, April 1.
- One (1) complimentary Buyer registration to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Sponsor may provide one (1) pop-up banners to be displayed in the coffee area.
- GBTA to provide signage recognizing sponsor of the coffee break.
Day Three Coffee Break - Morning
$5,000 CAD
- One (1) complimentary Supplier registration to be redeemed by Tuesday, April 1.
- One (1) complimentary Buyer registration to be redeemed by Tuesday, April 1 (non-transferable).
- All-attendee registration list distributed four (4) times.**
- Logo recognition on GBTA website, event app, official materials, and sponsor recognition banners.
- Sponsor may provide one (1) pop-up banners to be displayed in the coffee area.
- GBTA to provide signage recognizing sponsor of the coffee break.
*If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest sponsor level tier purchased.
**Distribution of All-attendee registration list will be provided four (4) times:
6 weeks prior – March 18 (Name, title, company, city)
4 weeks prior – April 1 (Name, title, company, city)
2 weeks prior – April 15 (Name, title, company, city, email)
1 week post – May 6 (Name, title, company, city, email)
Subject to PIPEDA, GDPR Compliance and GBTA Terms & Conditions
Contact Us
Ready to become a sponsor or need expert advice on which opportunity is best fit for your organization? Fill out the form below and a member of our sponsorship team will reach out to you shortly.